http://www.lizstrauss.com Connecting people and ideas to make business irresistible. Tue, 24 Jun 2008 23:36:53 +0000 http://backend.userland.com/rss092 en Reasons to Write and Publish Every Day When we have an unexpressed idea, it sits in our heads incomplete. We imagine we know it, and possibly even see it, but the test it when we have to explain it to another human being. Writing every day makes us better ... http://www.lizstrauss.com/2008/06/24/everyones-business/professional-development-blogging-makes-better-thinkers/ 17th Century Blogging Experiences In the 17th Century they called it a literary salon. . . . A salon is a gathering of men and women to participate in formal and informal discussion centered around a specific topic. . . . which may include politics, literature, art, fashion or business. ... http://www.lizstrauss.com/2008/06/17/everyones-business/when-people-blogged-in-person/ He Just Wasn't Listening I have a friend that is married to a very bright guy. His nature is friendly, helpful, and giving. He's always solving problems -- even when the problem is already gone. I would often visit that friend after work, when we lived in the same city. ... http://www.lizstrauss.com/2008/06/15/everyones-business/roi-of-trust-problem-solving-isnt-always-helpful/ Leaders Aren't Always Right I don't know anyone who hasn't made a mistake. It will happen on a blog, sure as the sun shines. As mistakes in the workplace, a mistake on a blog is what we make of it. Leaders turn mistakes into opportunities. Leaders aren't always right, but ... http://www.lizstrauss.com/2008/06/08/everyones-business/roi-of-trust-a-blog-as-a-human-face/ We Can't Control What People Say One issue that comes up when companies start thinking about a blog is control. When we stand back and consider a blog in the context of conversation, the idea of control falls more into perspective. Conversations ebb and flow. Each participant has part ... http://www.lizstrauss.com/2008/05/27/everyones-business/roi-of-trust-what-about-exposure/ Blogging Is about Relationships In this series, we're putting context around the issues of trust and control that concern companies as they consider blogging. Marketing wants to start a blog. Product thinks they should do one. Sales says it's their territory. How do I choose a company blogger? ... http://www.lizstrauss.com/2008/05/07/everyones-business/roi-of-trust-how-do-i-choose-a-company-blogger/ Some People Just Can Say Anything Nice In this series, we're putting context around the issues of trust and control that concern companies as they consider blogging. If I let my employees blog, I open my company to negative comments from people with bad intent. If we think a ... http://www.lizstrauss.com/2008/04/19/everyones-business/roi-of-trust-what-about-negative-comments/ How Do I Safely Let My Employees Blog? I think if you're in a business where talking to your customers is important, blogging is a great way to do that. -- Matt Mullenweg, WordCampDallas 2008 At the end of March, I had the honor of being part of the exceptional ... http://www.lizstrauss.com/2008/04/19/everyones-business/the-roi-of-trust-im-scared-to-let-employees-blog/ The Three Questions I decided to put three questions on the back of my new business card under the heading, Tell Me Your Story. They are these: What do you do? Why should I care? How will it make my life easier, more meaningful, more fun? Anything that doesn't answer those three questions ... http://www.lizstrauss.com/2008/04/07/everyones-business/is-your-story-relevant/ People Aren't Concrete Whether Henry Ford actually said, "You can paint it any color, so long as it's black," it underscores Ford's success at building for a mass market. He brought together an acceptable standard of quality, price, and reliability to sell 15,000,000 Model T automobiles. It might seem ... http://www.lizstrauss.com/2008/03/27/everyones-business/how-to-market-a-model-t-in-the-21st-century/