Givers Do Get Paid
We all know the importance of doing what we love. Passion and heart are crucial to keeping a business fueled for its customers. Customers are what keeps a business alive. We all know that, and we all know how to treat customers with unforgettable care.
It’s getting that first customer, that first client that seems the mystery. Ask folks with a thriving business how they connected with their first client, most often they tell a story about a relationship that helped or how some customer found them.
These past few weeks I got determined to apply the skills that I’ve been using build business relationships for over 20 years. When I started looking closely and completely, I realized that some basic principles are the same whether we’re selling a product or a service as a company or a solo business person.
It comes down this.
- Identify what concrete things you can offer.
- Choose those that will make your ideal customer’s life easier, more intelligent, or more fun.
- Calculate the time/expenses to do the job, the value of your experience, and perceived worth of the finished work.
- It’s easy to talk about what your fees are when you know where they came from.
In fact, it’s thrilling. Yeah, that’s right. It’s actually fun.
Course 111: Getting Paid What You’re Worth
Are you ready to carge more for your services? Are you having a problem naming your fees?
Course 111-TeleLiz
Work with Liz to set the rationale for your fees. Use value, time, and math to discuss what you charge. Develop and price smaller offers. Check what you offer for missed opportunities to deliver value. Learn how to change the amount of work rather than lower your fees.
3 Telephone sessions with Liz ……………………………………………$295.00
Email me at lizsun2 at gmail.com If you’d like to start getting paid what you’re worth.
Liz Strauss
RESPECT
You’re sitting in Customer Service, miles from your office. A fire is requiring your best PR efforts — you’re not trained for this — but you’re the one who best understands the information. You’re fielding questions and carefully wording answers, because leaders speak with concern that their message is understood.
You make it through. You’re exhausted when you return to “normally scheduled programming.” When you reach your desk, you find a deluge of voice mail and your inbox is overflowing. The easiest thing to do would be to imagine you are still over in Customer Service handling the PR accident you had been handling.
Then you think, well really you’ve never left customer service.
Your job is a customer service job as much as the one you were just doing.
Do you return phone calls when you get them?
Service is sticky.
Liz Strauss
Find out about working with Liz.
Unforgettably Sticky
What makes a person unforgettable from the second you meet? Why do some folks motivate and energize us? What is it about some folks that attracts people so powerfully?
What makes a magnetic personality?
- Positivity . . . When someone lights up room with the joy of living, it’s hard not to notice. It’s fascinating how positivity pulls us to it. We’d all rather be around someone who stands in the sun than someone drenched without an umbrella.
- Smart thinking People who help us sort our thoughts into great actions are valuable. Someone who helps us clarify our own thoughts without an agenda are priceless.
- Purpose People who know what they’re about and where they’re going are easy to be with. They stand on solid ground and when we stand with them, we do too.
Can a business have a magnetic personality . . . you bet it can!
positivity, smart thinking, purpose = irresistible
Liz Strauss
Find out about working with Liz.
Commendable and Recommendable
A web host.
What do you answer when someone asks what web host you recommend? It’s a tricky recommendation — not unlike being asked to set up a blind date. If something goes wrong between the two, it’s hard not to feel some responsibility.
A web host must surely be aware of that situation. The as-much-as-I-love-you-I-can’t-recommend-you-to-my-friends syndrome has to be the curse of every web host.
So what’s an intelligent, customer-centered web host to do?
Show folks how.
Top Hosting Center has decided to recommend its customers instead. Wow!
Take a look here. Hosted by THC: A Random Static. Nice play on the words “hosted by,” don’t you think?
I sit here and gather in the deep benefits of this blog post.
Go deeper still. What did it take to write it? What does it say that the blog host did?
- THC had to believe customers are important.
- They had to get to know Chris Zaal and what he does to write the blog post.
- They chose to highlight Chris’ values — I’m sure they’re values that THC’s ideal customer would relate to.
- In the bold type, the review shows where their values intersect with Chris’s . . . note honesty, straightforward approach, excellent job, easy and truthful.
It’s hard not to like a guy who points out great qualities as important and valuable.
He made himself a person and made his customers people too.
Kind of makes you want to work with him.
Oh, he’s a web host.
Unforgettable.
Liz Strauss
