Dec23

Even the Person of the Year Needs to Listen

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Time Magazine put us on the cover. They say we are the PERSON of the YEAR 2006. At first, it seemed an easy answer. Then I read a bit of what was behind the covers. There were stories about ordinary individuals who make up the virtual of user-generated content.

Red Write Web describes the Time Person of the Year Choice well

It’s no accident that Time magazine choose YOU as their Person of the Year. In 2006, the Web was all about the social. User generated content was king this year – and the Time editor in chief is betting that the impact of this will be felt for years to come. In this article, just in time for last minute holiday shopping madness, we look at how the social aspects of the Web are transforming online shopping.

But we’ve been saying for some time that everything on the Internet is backward. Take care that the YOU that we are doesn’t start to buy into our own PR.

Off the charts online shopping ($600 Million+ daily) tailored to niche needs of the most minute flavors doesn’t mean that one voice is louder than others. Each of us is still one in a crowd of millions being bombarded with messages and attempts for our attention.

Be the Person of the Year in the way that you listen. Family, friends, coworkers, and people we don’t know will immediately respond to a show of pure attention.

It’s not only great business, it’s the sign of a great person.

I hope every wish and wonder of the holidays to enjoy!

Liz Strauss

 

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