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	<title>Comments on: Online Marketing 2: Why Our Websites Are Losing Customers</title>
	<atom:link href="http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/</link>
	<description>Be Irresistible</description>
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		<title>By: Liz Strauss</title>
		<link>http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/comment-page-1/#comment-256</link>
		<dc:creator>Liz Strauss</dc:creator>
		<pubDate>Thu, 13 Jul 2006 15:43:17 +0000</pubDate>
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		<description>Hi Mike,
I agree. It doesn&#039;t have to be growing wider. The first step is to understand that it&#039;s happening. Then you can do what you are doing. Identify the problem. Define the strategy. :)</description>
		<content:encoded><![CDATA[<p>Hi Mike,<br />
I agree. It doesn&#8217;t have to be growing wider. The first step is to understand that it&#8217;s happening. Then you can do what you are doing. Identify the problem. Define the strategy. <img src='http://www.lizstrauss.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Liz Strauss</title>
		<link>http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/comment-page-1/#comment-85605</link>
		<dc:creator>Liz Strauss</dc:creator>
		<pubDate>Thu, 13 Jul 2006 15:43:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/#comment-85605</guid>
		<description>Hi Mike,
I agree. It doesn&#039;t have to be growing wider. The first step is to understand that it&#039;s happening. Then you can do what you are doing. Identify the problem. Define the strategy. :)</description>
		<content:encoded><![CDATA[<p>Hi Mike,<br />
I agree. It doesn&#8217;t have to be growing wider. The first step is to understand that it&#8217;s happening. Then you can do what you are doing. Identify the problem. Define the strategy. <img src='http://www.lizstrauss.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Mike Levin of HitTail</title>
		<link>http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/comment-page-1/#comment-255</link>
		<dc:creator>Mike Levin of HitTail</dc:creator>
		<pubDate>Wed, 12 Jul 2006 15:51:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/#comment-255</guid>
		<description>&gt; The gap between our websites and our customers is growing wider.

Doesn&#039;t have to be! The same effects that broaden the gap for the long tail newbies closes the gap for those who know how to play to it. I&#039;ve helped collect and consolidate qualified sales leads from around the world for single companies, aggregating enough of them to constitute a new market. The methods I&#039;ve used have now been turned into a free service, and the first example of pure long tail marketing.</description>
		<content:encoded><![CDATA[<p>&gt; The gap between our websites and our customers is growing wider.</p>
<p>Doesn&#8217;t have to be! The same effects that broaden the gap for the long tail newbies closes the gap for those who know how to play to it. I&#8217;ve helped collect and consolidate qualified sales leads from around the world for single companies, aggregating enough of them to constitute a new market. The methods I&#8217;ve used have now been turned into a free service, and the first example of pure long tail marketing.</p>
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		<title>By: Mike Levin of HitTail</title>
		<link>http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/comment-page-1/#comment-85604</link>
		<dc:creator>Mike Levin of HitTail</dc:creator>
		<pubDate>Wed, 12 Jul 2006 15:51:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.lizstrauss.com/2006/07/12/everyones-business/online-marketing-2-why-our-websites-are-losing-customers/#comment-85604</guid>
		<description>&gt; The gap between our websites and our customers is growing wider.

Doesn&#039;t have to be! The same effects that broaden the gap for the long tail newbies closes the gap for those who know how to play to it. I&#039;ve helped collect and consolidate qualified sales leads from around the world for single companies, aggregating enough of them to constitute a new market. The methods I&#039;ve used have now been turned into a free service, and the first example of pure long tail marketing.</description>
		<content:encoded><![CDATA[<p>&gt; The gap between our websites and our customers is growing wider.</p>
<p>Doesn&#8217;t have to be! The same effects that broaden the gap for the long tail newbies closes the gap for those who know how to play to it. I&#8217;ve helped collect and consolidate qualified sales leads from around the world for single companies, aggregating enough of them to constitute a new market. The methods I&#8217;ve used have now been turned into a free service, and the first example of pure long tail marketing.</p>
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